It would be great if we had the option to bucket data about our visitors in Optimizely, so that we could push data relevant back to Optimizely to store it in the results.
Specifically I am currently looking for a solution that would allow me to push some conversion data back to Optimizely such as visitors email address when then convert.
This can then be used when reporting on things like long-term revenue gains from testing as we can better judge the lifetime values of customers based on which bucket they were in on a test.
In my case we are looking to run incentivized signups and would like to be able to log the visitors email addresses in the Optimizely result so that we know what version of the page they saw, helpful if you are testing several incentives as you would want to know what incentive a visitor was offered.
Just a thought as I am finding it difficult to get to a work-around solution.