Optimizely and ifbyphone

by Optimizely ‎06-09-2014 June 9, 2014 - edited ‎07-21-2014 July 21, 2014

 

ifbyphone_logo_black-(1).png

 

What does ifbyphone do?

 

Ifbyphone is the world leader in voice based marketing automation. Our applications include keyword-level call tracking (SourceTrak), call routing (hosted IVR), call management (virtual call center), and outbound notifications.   

 

Integration Details:

 

Our Optimizely integration works with our SourceTrak (keyword-level call tracking) application to allow mutual customers to test and see what variations drive phone calls along side of which ones drive clicks/form submissions. For example, if a marketer is testing a landing page they can see which version of a landing page is generating phone calls rather than form submissions.

 

Announcement:

 

Press Release

 

Case Study:

 

PT Health

 

Requirements:

 

A joint Optimizely + ifbyphone customer must have ifbyphone's SourceTrak Javascript on their page, the Optimizly Javascript, and a 3rd piece of Javascript that connects the phone calls made to the numbers on the page to a custom goal in Optimizely. A full, thorough setup guide is located under the Integrations tab in the Ifbyphone portal.  

 

Implementation:

 

http://public.ifbyphone.com/about/ifbyphone-resources/optimizely-setup-guide/

 

Point of Contact:

 

Jonathon Schuster

jschuster@ifbyphone.com

 312-999-0139.

Comments
by keith_lovgren Level 2
‎06-10-2014 June 10, 2014

We use If By Phone for call tracking in conjunction with paid advertising. I'm looking forward to trying out this integration. Thanks for posting!

by Optimizely
‎06-10-2014 June 10, 2014

Thanks Keith!

 

 Please let me know if you have any questions and/or feedback about the integration. 

 

Best,

 

Chris

Optimizely
by Optimizely
‎06-03-2015 June 3, 2015

Hey Optiverse Community,

 

One thing to note is that ifbyphone is now known as DialogTech. We will be updating our Support documentation to reflect this information.

 

 

Cheers,

Brian

Optimizely