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Measuring outcomes of two versions of a page: how?

kbouts 06-23-16

Measuring outcomes of two versions of a page: how?

Hi,

I recently started an experiment for one of our website pages: https://www.hdi.nl/steun/doneren/ (it's in Dutch).

I changed the different donation amounts where in 1 version people get the choice between 5, 10 and 20 euros and in another version 5 - 15 or 30 euros. Within each version, there are two versions again: one with a checked box at 5 euro, the second one at 10/15 euro.

 

I want to find out if there is a version that stimulates people to donate more.

How do I track this? It's not really about the amount of clicks, more about the chosen donation amount in each variation. Who can help me with this? Thanks a lot!

Level 1

Mario 06-24-16
 

Re: Measuring outcomes of two versions of a page: how?

Hi there,

 

Thanks for reaching out to the community! Please have a look at our knowledge base article about tracking Revenue, which I believe is what you are looking for.

 

Does that help?

 

Best,
Mario

Technical Support Engineer
EMEA | Amsterdam
Optimizely
Zsolt 07-06-16
 

Re: Measuring outcomes of two versions of a page: how?

You could attach an event to each of the checkboxes with a naming convention that would make sense for you, like "var_A_donation_5" or "var_B_donation_30" and then track in Optimizely how many of these events were submitted.

Here's a more in-depth article about Custom Events: https://help.optimizely.com/Track_Conversion_Goals/Custom_event_goals

Hope this helps. Cheers!

Level 5