Two completely different versions of a site. Recommendations?
I'm building a new site to replace a very old one. The old one works quite well and the site ranks high but it's time to upgrade.
Would you recommend A/B testing the old version vs a brand new version on a different URL/subdomain/folder?
We'd really like to see if people are happy with the new version and then decide what to do.
Would this method throw up any issues or even useful results?
Does A/B make sense when the two versions are drastically different?
Should I post this as a new question?
Many thanks optimizers,