Cookies are set outside experiment pages/url targeting
I´m running an Experimen with some URL substring conditions. I´m wondering why are "Visitors" (and unique visitors) shown and tracked at the result page that are not reaching the experiment pages.
Im loading the startpage, url targeding ist not set for this, nevertheless optimizely cookies are immediately set If I take a look at the developer tools and a visitor is count in the results.
I checked the startpage url with the URL match validator and it didn´t matched with any set url targting conditions.
Any idea why this happens or is this normal that cookies are outside the experiment pages are set?
Or did I misinterpret die "Visitors" under "Unique Conversion" and these Vistors are global page views?
Thanks for your question. Can you pm me the URL's and experiments that you're talking about so I can go in and have a look?