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Have 60 seconds? Take 1 minute to learn about mobile visitors
Amanda 11-17-14
Have 60 seconds? Take 1 minute to learn about mobile visitors
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Welcome to One Minute Mondays, because on Monday, you only have one minute.
Each Monday, we’ll post an education-packed tip presented by one of our very own employees. Learn something new, connect with the Optimizely team, and get inspired --- all in 60 seconds!
This week, Cara, one of our expert Content Marketers, advises on mobile users vs. desktop users.
Re: Have 60 seconds? Take 1 minute to learn about mobile visitors
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Thanks for this. Cara (or anyone else in the Optiverse), can you share some thoughts on where one could learn more about the behaviors of a mobile user? Are there any blogs, studies, articles etc. that you could suggest?
Re: Have 60 seconds? Take 1 minute to learn about mobile visitors
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Hi John,
Good question. Yes, I can suggest a few.
- In this infographic, we break down components of optimized mobile user experiences.
- The Nielson Normon group did a great study recently about user behavior across channels.
- Google has some older but still relevant data about how consumers use different devices together.
- We hosted a Q&A with Kahuna, a mobile marketing automation platform about cross-device marketing strategies.
Hope this is helpful. What studies have other people seen?