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How to exclude page in multipage-experiments?

HB 01-29-15
Accepted Solution

How to exclude page in multipage-experiments?

Hi community!

 

I have this hypothesis to try in a multipage-experiment - What if we remove step 2 in the checkout funnel? Might conversions increase by having users skip one unneccseary step?

 

(Any) Product page - Step 1

 

Check out - Step 2

 

 

Checkout - Step 3

 

 

How do I achieve this? Can't seem to find enough documentation on this here?

 

Much appreciated. 

 

Best regards,

Henrik

HB
Level 2

greg 01-29-15
 

Re: How to exclude page in multipage-experiments?

Hey Henrik, can you just change the target URL of the checkout button so that it goes directly to Step 3 instead of Step 2? This is assuming that Step 3 does not depend on any data to be passed from Step 2.

 

For example:

 

$("#checkoutButton").attr("href", "http://www.yoursite.com/checkout/step3");

 

Where #checkoutButton is the checkout button and the bold value is the new URL you want it to point to.

 

Also, if the above method is sufficient, then it is not really a multi-page test, because the test affects only one page: the product page.

Level 2
HB 01-30-15
 

Re: How to exclude page in multipage-experiments?

Hi @greg !

Simple, brilliant! Didn't think of that! Thanks!
HB
Level 2