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Optimizely & ?

leepearso 04-04-16

Optimizely & ?

I'm curious to know why there are often companies that use optimizely along with something else that can do the same job (monetate, qubit, sitespect, etc). Question is why? Is this because optimizely is lacking or another provider is lacking? 

 

Is it the case for anyone here - using optimizely along with something else?

robertchan 04-04-16
 

Re: Optimizely & ?

For a previous client, we used Optimizely alongside with something else because we wanted to initially verify data that was reported, and test out how employees interacted with each platform. We ended up going with Optimizely.
Robert Chan

leepearso 04-04-16
 

Re: Optimizely & ?

This was my initial thinking that it would be around this - but I've seen a couple of sites use multiple providers for in excess of a year where this wouldn't make sense (as a POC wouldn't usually need to last that long)
robertchan 04-04-16
 

Re: Optimizely & ?

I would say this is based on work preference then. As an example, some sites might have multiple people and/or groups working on CRO, and therefore using products based on preference.
Robert Chan

leepearso 04-05-16
 

Re: Optimizely & ?

Must get pretty expensive though.