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Required for Custom events

hbaecklund 10-08-14
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Required for Custom events

In order to use custom events do I need either Global Javascript, an Optimizely API call to the custom event or do I create a custom event goal?

siherron 10-08-14
 

Re: Required for Custom events

Hey there HBAECKLUND,

 

What are you trying to do? 

 

Custom Events are used to identify specific actions that your audience have undertaken. These can be used to identify a specific audience segment for your experiment and/or can be measured as a Goal.

 

  1. They can be coded into your variation.
  2. Setup as an Audience segment or Dimension.
  3. Measured as a "Custom Event Goal" 

If you set them up as a Goal, you can call them via the API.

 

I would guess that Custom Events are most often used as a form or measurement or goal.

 

Does this help at all?

Simon Herron
Optimisation Consultant
Level 2