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Segments vs. dimensions

RickyS 05-20-14
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Segments vs. dimensions

[ Edited ]

What are the main differences (if any) between segments and dimensions (apart from the name obviously), any new features?

 

Thanks,

Ricky

Level 2

AdamA 05-21-14
 

Re: Segments vs. dimensions

Hi Ricky, thanks for asking! Right now custom dimensions will function the same way that segments added through the API did.

 

Segments created through the Optimizely UI are becoming Audiences. The benefit here is that you can also now use audiences to filter your results page, so you won't have to create a segment that mimics a visitor condition (which is what you had to do before Audiences).

 

Please let me know if you have other questions about how Dimensions will work!

Optimizely