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What goal for bounce rate

Mr-BS 06-08-16
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What goal for bounce rate

On a ecommerce site, to track/analyze the bounce rate of an A/B test or Multipage Experiment. What kind of goal must I add?

Is it only possible with 3rd party integration like analytics or is it enough to add the total revenue goal?

 

Level 2

Mr-BS 06-09-16
 

Re: What goal for bounce rate